What’s Inaction Costing You?

Calculate the real cost of manual proposals — and the revenue you're leaving on the table.

Tell us about your capture & proposal operation

Annual Proposals
25
5
100
Avg Contract Value
$10M
1
$500K
$500.0M
Estimated complexity: Full & Open / Mid-Size (469h per proposal)
Burdened Hourly Rate
$85/hr
$40/hr
$200/hr
Current Win Rate
30%
10%
70%
Proposal-Dedicated FTEs
8
2
50
Est. platform cost: $40K/yr
Avg Weeks Per Pursuit
12 WKS
2 wks
26 wks
Annual Savings
$635K
Revenue Unlocked
$24.0M
Efficiency ROI
15.9×
See My Full ROI Breakdown →
See My Full ROI Breakdown →
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Total Annualized Impact

$4.1M
Platform Investment
$635K
per year
Efficiency ROI
3.7×
on savings alone
Break-Even
4
proposals
Hours Saved / Year
2,100
150h saved per proposal (62% reduction)
Annual Cost Savings
$294K
Direct labor at $140/hr × 2,100 hrs
Pursuit Cycle Time
2.6 wks
Reduced from 4 wks (1.4 wks faster)
Additional Pursuits
+5/yr
Same 23 FTEs (capped at 30% YoY growth)
Projected New Wins
2.6
At 51% win rate (held flat)
Revenue Potential
$3.8M
2.6 wins × $1.5M avg value

Hours Per Proposal by Step

Hours Per Proposal by Step

The Cost of Delay Compounds

Missing One Deal
$1.5M

Plus an estimated $101K in total B&P spend (labor, SMEs, consultants, production). Your competitor just strengthened their incumbency.


Turning Away Work
+5 pursuits

2.6 projected additional wins at your current 51% win rate. That’s $3.8M in revenue capacity left on the table.



Competitor Acceleration
Every Quarter

Competitors using AI compress cycles, capture institutional knowledge, and improve with each proposal. Their gap widens while manual teams restart from zero.

The real question isn’t what our platform costs —

it’s what not having it 
is costing you?

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Download PDF Report
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Schedule a Demo